I’ve lost count of the number of times I have failed even before I started.
How could that be possible, you ask?
I failed to ship.
“Finishing” or “shipping” things is essential to success. For the longest time, I’ve been very afraid of “shipping” things. There are so many reasons to hesitate to ship something. All sorts of things could go wrong which could have negative consequences.
I can certainly identified with that.
Many of the reasons I hesitated to ship can be broadly categorized into three areas.
- Self-doubt: The imposter syndrome.
- Limiting beliefs: I’m not good enough.
- Excuses: I just need to make it better.
While some of those reasons may be valid, the consequences of not shipping is real too.
Seth Godin puts it this way:
It’s not clear you have much choice, though. A life spent curled in a ball, hiding in the corner might seem less risky, but in fact it’s certain to lead to ennui and eventually failure.
The best way to
motivate yourself to ship is this.
Joel suggested, choose to focus on the fear of not shipping, instead of focusing on the fear of shipping.
Are you letting the fear of shipping hold you back from creating your online course?
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