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The One Thing That Matters

Melvyn Tan
Melvyn Tan
1 min read

If you want to build a successful vlog, or just about anything, the one thing that matters is to be consistent.

It is not about the frequency

Being consistent isn’t about the frequency. You can decide to publish one vlog a day, a week, or even a month. It doesn’t matter.

But what matters is when you say you will show up regularly according to a pre-defined schedule, you jolly well show up.


Many vloggers are unsuccessful because they are inconsistent. Not sticking to a pre-defined schedule hurts your chances of being discovered and remembered.

The competition is stiff and if you show up only as and when you feel like it, then this has better be just a hobby not a business.

What I’ve learned

It’s been a week since I’ve made the commitment to publish daily and already I am seeing results!

Higher engagement, more views, and also social proof!

Check out what I am up to daily. It’s pretty good. 🙂

Melvyn Tan

Despite living the good life at midlife, I was diagnosed with depression and anxiety. My aim here is to reinvent midlife, learn new skills, and understand how the world works post-COVID.